MARKETING MANAGER / ASSISTANT MANAGER

Temporary (May to Oct 2018)

JOB DESCRIPTION

  • Conceptualize, manage, and coordinate marketing efforts to promote the venues allocated
  • Plan and execute all web, SEO/SEM, email, social media and advertising campaigns, including updating of the website
  • Suggest benchmark metrics, measure and report monthly performance of all digital marketing campaigns, distribution channel initiatives and access against goals (ROI & KPIs) including end-to-end customer experience across multiple channels an various touchpoints
  • Strengthen brand presence and customer relationships through social and earned media, monitoring both outlet and competitors’ presence and customer relationships through social and earned media, monitoring both outlet and competitors’ presence on social media for performance enhancement
  • Identify, cultivate and manage relationships with partners for events and programmes
  • Develop and implement innovative community outreach programmes
  • Work with the in-house design team and external vendors to develop marketing materials including photography, brochures, invitations, EDMs etc
  • Cultivate good relationships with a strategic network of relevant media and work with vendors on ad-hoc projects to position the bran(s) at the core of current conversations
  • Work with Culinary, Event Sales and Operations Team to develop cost-effective and efficient marketing activity calendar
    Create and maintain a social media editorial calendar and posting schedule

REQUIREMENTS

Qualifications:

  • Diploma/Degree in Marketing, Communications, Business administration or an equivalent combination of education and work-related experience

Experience:

  • 3 to 4 years of experience in Marketing
  • Additional exposure in Hotels, F&B, Advertising Agency, or combination of any above are highly desired related industries

Required Skills & Abilities:

  • Demonstrated expertise of online and offline marketing
  • Creative and on the pulse for new technology trends in the F&B industry
  • Proficiency in Excel, Word, PowerPoint; Photoshop skills will be a plus
  • Strong communication skills in English. Local language a plus
  • Team player and good interpersonal skills as the role must influence key stakeholders in other departments
  • Fundamental project management skills
  • Ability to multi-task, prioritise and immediately respond to internal and external key stakeholders in a professional manner that maintains and develops relationships
  • Self-starter, problem-solver and able to manage both up and down
  • Extremely comfortable in a fast-paced, entrepreneurial environment
  • Able to commit for 5 months, from May to October 2018

THINK YOU HAVE WHAT IT TAKES?
WRITE TO US AT HR@1-GROUP.SG WITH YOUR CV!